November 19, 2012
Brands and messages are likely to be seen through multiple digital channels by customers, including at minimum web, email, social media, and Internet advertising.
Writing Structured Content Means Devices and Platforms are Irrelevant.
July 30, 2012
This entry would never have been written if I were not jolted recently into realizing that some web developers are still going to market with homegrown CMS “products” they have built internally—and that they are even promoting this as an advantage.
July 25, 2012
Celebrating our 21st birthday was the occasion to review two decades of head-scratching and trying to remember the really big lessons that we learned.
March 27, 2012
Web and email content personalization is a fascinating topic, not just because most larger web operations need to achieve it, but also because so little knowledge about how to do it well is available.
March 15, 2012
I am surrounded by Web apps during my workday. Many of my activities that used to be done using full-fledged desktop applications and file storage, like word processing, are now done up in the cloud using great tools like Google Docs.
August 23, 2011
Apps represent a hybrid between the rich and controlled user experience of desktop applications and the distributed, externally changing, more narrowly presented content of the Web.
August 12, 2011
Organizations that bet on the inexpensive, fast underdog, only to come out of the race with something that barely limps along and that slows the growth of web strategy by entire years.
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