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Archives for John Berndt

UX

sxsw 2014 SXSW Interactive ’14: A Pilgrim’s Progress 

March 20, 2014

As the wild and wooly beast known as SXSW Interactive scratches its seven year itch, TBG shares our observations of this living breathing, ever morphing bedazzled and at times bedeviling extravaganza.

Development

CMS House How Responsive Web Design is Pressurizing CMS Best Practices 

March 19, 2014

The runaway freight train that is Responsive Web Design has many obvious benefits for users—but for web developers and clients, there are a slew of other secondary effects that are both positive and destabilizing.

Strategy

BoundariesofBlog Boundaries of The Blog: Where does casual, socially, serialized content begin and end? 

November 20, 2013

How many features have to go away before a blog is not a blog? 

Strategy

Godzilla Feeding the Time-to-Market Beast 

March 26, 2013

We of the digital agency world live with a pressing need for time machines. 

Strategy

sitecoresymposium TBG Attends & Presents at Sitecore Symposium 

November 27, 2012

TBG was a proud attendee of the Sitecore Symposium this year in Las Vegas October 22 – 24, 2012, and was on display as a leader in Sitecore best practices and development. 

Strategy

Kalaidoscope How Real are Automated Multi-Channel Marketing Operations? 

November 19, 2012

Brands and messages are likely to be seen through multiple digital channels by customers, including at minimum web, email, social media, and Internet advertising. 

Strategy

CMS A Developers’ Proprietary Homegrown CMS? Hell for Some, Limbo for Others! 

July 30, 2012

This entry would never have been written if I were not jolted recently into realizing that some web developers are still going to market with homegrown CMS “products” they have built internally—and that they are even promoting this as an advantage.

Strategy

Happy 21st Birthday TBG TBG Turns 21: The Six Most Important Things I’ve Learned in Two Decades of Digital 

July 25, 2012

Celebrating our 21st birthday was the occasion to review two decades of head-scratching and trying to remember the really big lessons that we learned.