Fresh Online Presence for Major Biotechnology Company



TBG (The Berndt Group) worked with Strategic Diagnostics Inc. (SDIX) on a website redesign and CMS implementation project.

SDIX, (Nasdaq: SDIX) is a biotechnology company, expert at creating advantage by providing a broad range of quality, innovative and effective immuno-solutions to the Pharmaceutical, Biotechnology, Diagnostics, and Food Safety markets. For 20 years, SDIX has developed antibodies which advance its customers' immuno-based work - reducing time, labor, and costs while increasing accuracy and reliability of results.

TBG worked with SDIX on a soup-to-nuts website redesign, from strategy and information architecture through design to implementation in the Ektron CMS.

Some of the cool features of the project include:

  • integration with SDIX's antibody database—data for the antibody detail pages is created from a combo of smart form data and data linked from an SDIX database; 
  • integration with Salesforce forms through frames in the templates and post directly to Salesforce; and 
  • Antibody Search—integrated with the previously mentioned database.