TBG’s Site for Christus Health Wins 3rd Prestigious Award!
CHRISTUShealth.org Receives Accolades
TBG (The Berndt Group), a national digital agency and Sitecore Gold partner headquartered in Baltimore, Maryland, is proud to announce that the agency has been awarded an Aster Award for its work on CHRISTUShealth.org
CHRISTUS Health prides itself on a caring, mission-driven culture and the ability to bring healthcare to people in many regions with specific geographic considerations. With the launch of the new CHRISTUShealth.org site on the Sitecore platform, the organization is one of TBG’s premier multi-state healthcare clients and the fuel for many interesting new techniques and discoveries. To meet the challenge of unifying the brand and UX across the digital presence of the many CHRISTUS facilities, TBG designed a minimalistic and streamlined technical information architecture.
The project also aimed to keep the operational and resourcing needs of the CHRISTUS team in mind. To do this, TBG optimized the power of Sitecore to scale the content in a way that prized efficiency through content federation. Specifically, the team needed a model that scales effectively to support automated content publishing. TBG’s solution was a federated content model that hinges on the efficiency of the information architecture to create a one-to-many publishing model.
TBG continues to work with CHRISTUS Health to improve the site and to make greater use of the Sitecore CMS. The Aster Award is the 3rd award for the CHRISTUS Health site. The site also previous won a Digital Health Award and an eHealthcare Award, making this the third prestigious award the site has won.
TBG CEO John Berndt is effusive: “The Christus site is a great example of best practices for a modern healthcare ecosystem, enjoying leading UX, rock solid content management, and strategic tracking, personalization, and integrations. We couldn’t be prouder of this site!”
The Aster Award win goes hand-in-hand with the numerous awards and recognition TBG has received throughout the years, including continued recognition from the Baltimore Business Journal in its Top Web Agencies Book of Lists. In addition, TBG has won numerous awards for its work, including Sitecore Site of the Year, multiple ADDY® awards, and Webby honors (the “Oscars” of the Web).
Learn more about our launch of CHRISTUShealth.org by reading TBG’s case study.
TBG (The Berndt Group) is an award-winning, national digital agency focused on meaningful digital transformations that combine leading user experience, implementation of platforms and automation, improved digital operations, and the adoption of best practices around personalization and user engagement. We are a leading Sitecore Gold partner, with 10+ years of experience developing major digital ecosystems on Sitecore. Our well-known clients span a wide range of sectors, with a high concentration in healthcare, financial services, and direct-to-consumer markets.
About The Aster Awards
The Aster Awards, one of the largest national competitions of its kind, is hosted by Marketing Healthcare Today Magazine and Creative Images, Inc. This elite program has recognized outstanding healthcare professionals for excellence in their advertising/marketing efforts since 2002. All entries are judged by industry experts and are scored on multiple criteria with a possibility of 100 total points. All winners are posted on the Aster Awards website, as well as published in Marketing Healthcare Today, a national healthcare marketing magazine.