TBG Celebrates Gold Omni Award Win

Entrepreneurship.org Receives Accolades

June 22, 2017, Baltimore, MD

omni awards logo on orange backgroundTBG (The Berndt Group), a national digital agency and Sitecore Gold partner headquartered in Baltimore, Maryland, is proud to announce that the agency won a gold Omni Award for its work on the nationally recognized site Entrepreneurship.org.

The annual Omni Awards honors and recognizes the outstanding achievements in film, video, Web and mobile media. Competition is fierce as submissions are received from all 50 states in the U.S. and from over 47 countries worldwide.

Through interviews with Kauffman Foundation stakeholders, user testing, a review of best practices for similar websites, and additional benchmarking TBG had previously executed for similar organizations, TBG developed a new strategic vision for Entrepreneurship.org. The fully Responsive site features an exceptionally clean and clear user-centric experience that utilizes a best practices taxonomy model to relate content in complex ways. Featuring a modular layout with ample use of white space and an immediately intuitive visual hierarchy, the design provides clear journeys to search or browse content from any page of the site, on any device. Moreover, the site is an example of extremely high sustainability and back-end usability. Content managed in Sitecore 8.1, the site automatically generates related links. Technical applications and integrations on the back-end with Sitecore enable a large part of the site’s flexibility and sophisticated business rules. An advanced search tool, coupled with the new minimal user experience, provides the user with the ability to search by media type to access information more easily.

TBG continues to work with the Kauffman Foundation to improve the site and add new features to make greater use of the Sitecore CMS. The Gold Omni award is the first win for Entrepreneurship.org.

“We are thrilled to win a Gold Omni for Entrepreneurship.org. This award demonstrates the extraordinary talent and dedication of our team members,” said CEO John Berndt. “The top-notch user experience on this site reflects the comprehensive, high-value improvement TBG regularly brings to nonprofit sites. The clean design, use of multimedia throughout the site and relevant content have transformed the site into a powerful tool for the entrepreneurial community.”

The Omni Award win goes hand-in-hand with the numerous awards and recognition TBG has received throughout the years, including continued recognition from the Baltimore Business Journal in its Top Web Agencies Book of Lists. In addition, TBG has won numerous awards for its work, including Sitecore Site of the Year, multiple ADDY® awards, and Webby honors (the “Oscars” of the Web).

About TBG

TBG (The Berndt Group) is an award-winning, national digital agency focused on meaningful digital transformations that combine leading user experience, implementation of platforms and automation, improved digital operations, and the adoption of best practices around personalization and user engagement. We are a leading Sitecore Gold partner, with 10+ years of experience developing major digital ecosystems on Sitecore. Our well-known clients span a wide range of sectors, with a high concentration in healthcare, financial services, and direct-to-consumer markets.

Media Contact

Bonnie Crawford

Manager of Marketing & New Business

Phone: 410.889.5854

Email: bonnie.crawford@berndtgroup.net