TBG Brings Home Three Horizon Awards

Children’s National Health Center, Dallas Children’s Health, and the New TBG Site Receive Recognition

June 16, 2015, Baltimore, MD

Horizon Interactive Awards 2014 TBG (The Berndt Group), www.berndtgroup.net, a prominent and growing national digital agency located in Baltimore, MD, brought home three top Horizon awards for its work on nationally recognized websites, including the Children’s National Health System and Children’s Health in Dallas. TBG also won a Horizon award for our own recent website redesign.

The annual international Horizon Awards recognize the achievements of interactive media producers in websites, videos, online advertising, print media and mobile applications. TBG’s work was chosen amongst thousands of entries from across the globe.

After selecting TBG through a rigorous RFP process, Children’s National sought to develop a website that improved patient experience, improved physician satisfaction, and aligned with the health system’s updated branding. TBG developed Web strategy recommendations based on creative analysis and best practices research, in addition to a series of interviews with top stakeholders within Children’s National. This process enabled TBG to develop a new Web strategy, design, and user-driven, higher usability architecture for the site that resonates for all users, especially patients and their families. TBG continues to work with Children’s National to deepen integration, migrate and improve microsites, and making greater use of the Sitecore CMS.

Running concurrently with an organization rebranding, Children’s Health in Dallas sought the help of TBG to not only align with the new branding but to build a responsive website that improved patient experience on the Web. The responsive website project was developed using sophisticated IBM WCM content management software. Working together with TBG, Dallas Children’s developed new brand and content strategies, focused efforts on branching out into new markets and placed a greater emphasis on population health. The new site focuses heavily on the customer user experience and data integrations with external databases. Even during a concurrent rebranding effort, the entire project was completed in less than a year.

When it came to redesigning its own Web presence, TBG took the redesign of its online presence very seriously. TBG has spent the last 24 years in the business building a national reputation as the best mid-sized Web developer in the country, and making our company a great place to work. It was imperative that the new site tell the story of this growth and expertise. Built completely in Sitecore CMS, the full responsive website enables personalization and customer engagement, along with greater social media engagement. TBG also focused on enhancing its Projects/Portfolio section that details case studies on major projects. The new site also gives a better sense of TBG’s company culture—what it’s like to work here, what it’s like to work with us as a client, and what we’re like outside of the conference room. Overall, the site is a state-of-the-art example of Web development best practices.

"We are thrilled to receive these recognitions," said CEO, John Berndt. "It’s always great to receive accolades for work on your own website, but even more rewarding when you get recognized for a niche market in the health industry. These websites build on our decades of work in the healthcare and children’s hospital space. We consider our work on the children’s hospital sites as best in class, and these awards solidify our beliefs."

The Horizon Award wins go hand in hand with the numerous awards and recognitions TBG has received throughout the years, including a recent and continued recognition from the Baltimore Business Journal. In addition, TBG has won numerous awards for its work, including Sitecore Site of the Year, multiple ADDY® awards, and Webby honors (the “Oscars” of the Web).

About TBG

TBG (The Berndt Group) is an award-winning, national digital agency focused on meaningful digital transformations that combine leading user experience, implementation of platforms and automation, improved digital operations, and the adoption of best practices around personalization and user engagement. We are a leading Sitecore Gold partner, with 10+ years of experience developing major digital ecosystems on Sitecore. Our well-known clients span a wide range of sectors, with a high concentration in healthcare, financial services, and direct-to-consumer markets.

Media Contact

Bonnie Crawford

Manager of Marketing & New Business

Phone: 443.996.8405

Email: bonnie.crawford@berndtgroup.net

About The Horizon Interactive Awards

The Horizon Interactive Awards is a prestigious international, interactive media competition with a rich history of recognizing the best websites, video, mobile applications and online advertising. The Awards Competition Recognizes: websites, Web Advertising, Print Media, Video, and Mobile Apps. Each year, those entries are narrowed down to the best of the best to be recognized and promoted on and international stage for their excellence. The judging process involves a Horizon Interactive Awards advisory panel, end user panel and a worldwide panel of judges consisting of industry professionals. Winning entries are dubbed the "best of the best" in the interactive media industry.