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Sitecore

Sitecore Profiling: A Guide to the Perplexed 

October 16, 2017

In this indispensable white paper, the personalization experts at TBG explain how to avoid beginner’s mistakes, understand the terminology, and make strategically correct decisions at the outset.

Sitecore

Bundling & Minification in Sitecore MVC 

June 5, 2017

Bundling and minification are two practices that improve page load times by decreasing both the number of server requests and the size of static asset files.

Sitecore

angel on a tightrope with laptop The Better Angels of Personalization 

March 26, 2017

To provide an optimized customer experience (CX), the first step is to understand what the systems for personalization are, how they are different, and how they run as parallel streams to inflect the user’s overall experience.

Sitecore

Sitecore Symposium 2016 Takeaways 

November 1, 2016

Check out our takeaways from Sitecore Symposium 2016 that we’re most excited about and the potential effects on your business.

Sitecore

lock surrounded by chains Data Governance & Sitecore xDB: Why Where Data Sits Actually Matters 

June 22, 2016

With the evolution of Sitecore’s personalization, customer engagement and marketing platform in newer versions with the xDB, Sitecore’s approach to tracking users has improved dramatically.

Sitecore

red orb with multicolored rays on black background Safely Defining Multiple Sites in Sitecore 

May 23, 2016

It’s easy to spin up multiple websites on a single Sitecore instance. If certain requirements aren't met, however, there are consequences that will surface as you get further into site setup.

Sitecore

sun shining over a hospital Why Sitecore Really is the Best CMS for Large Healthcare Web Implementations 

March 14, 2016

Only rarely do we go out on a limb and give a “best” rating to a particular technology platform, but Sitecore, in the context of health system and hospital websites, seems to demand it.

Sitecore

animated hand wearing ring with Sitecore logo Customer Engagement: Lessons from Video Games 

March 1, 2016

Like Web, the video game industry depends on customer engagement for its revenue, and an analysis of engagement in games leads Web developers and marketers to important insights.