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Digital Success is a Journey: Staff Insights from 25 Years in Digital

In honor of our 25th anniversary, TBG staff look back and share their insights from many years in the digital industry. From optimizing new tools to designing on demand, check out what we've learned.

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UX

colorful city skyline A Broader Panorama IAS16 Takeaways 

July 21, 2016

From inclusivity in tech jobs to broader reaching implications of technology, this year's IA Summit focused on how practitioners can use our powers for good over evil and fight the good fight. Check out our top 10 takeaways.

Sitecore

lock surrounded by chains Data Governance & Sitecore xDB: Why Where Data Sits Actually Matters 

June 22, 2016

With the evolution of Sitecore’s personalization, customer engagement and marketing platform in newer versions with the xDB, Sitecore’s approach to tracking users has improved dramatically.

Tools & Tips

robot juggling browser logos Turn Your Browser into a Robot 

June 21, 2016

Learn how to use Selenium to turn your browser into a robot—perform tasks that would be repetitive and error-prone if performed manually or test a Web application that would otherwise be time-consuming and mind-numbing if done by hand.

Just For Fun

top-10-june2016 TBG's Top 10 Industry Resources 

June 21, 2016

At TBG, true to our mantra, we’re ‘always thinking,’ always hungry for knowledge and information relevant to the vast universe of digital. Here, we share our top 10 industry resources.

Personalization

The number 10 surrounded by circles "The Targeting Ten:" Basic Questions to Evaluate Personalization Tactics 

June 21, 2016

Identifying the best personalization tactics is tough. Here are “the targeting 10”—10 points that will help marketing teams quickly evaluate the viability of specific personalization tactics.

Tools & Tips

book on a table next to a cup of coffee and laptop A Book Review: Design For Real Life 

June 15, 2016

Eric Meyer and Sara Wachter-Boettcher’s Design for Real Life sheds light on how unkind our digital products can be and provides suggestions on how to bring compassion to the forefront of our processes.

Just For Fun

faces of people connected in a toy representing a network Distance Without Isolation: Social Connectedness via Digital Platforms 

June 7, 2016

With the proliferation of social media, messaging, and other digital platforms, humans are no more than an Internet connection and a few clicks away from fulfilling a basic need—to connect with other humans.

Sitecore

red orb with multicolored rays on black background Safely Defining Multiple Sites in Sitecore 

May 23, 2016

It’s easy to spin up multiple websites on a single Sitecore instance. If certain requirements aren't met, however, there are consequences that will surface as you get further into site setup.