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Personalization

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An Interview on Personalization: John Berndt

Dave Ingram interviews TBG's CEO John Berndt in a podcast on the operational and platform aspects of personalization.

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Tools & Tips

Be A Slacker: 16 Pro Slack / Slack Pro Tips 

April 5, 2016

We highly recommend Slack, a real-time chat program that centralizes communication between various teams. Check out our pro tips here.

Just For Fun

Highlights from the Wild West: SXSW 2016 

April 4, 2016

Navigating countless sessions, exhibitions, parties, tacos, and unicorn sightings, Josh highlights a few standout experiences at this year's SXSW Interactive Festival in Austin, Texas.

Just For Fun

old man with laptop 25 Hard-Won Insights from 25 Years in Digital 

March 15, 2016

Always subject to revision in the light of new experiences, here are 25 important things I didn’t know diving into the digital pool 25 years ago.

Personalization

question mark surrounded by tools Vendors Take Note! 10 Key Features Missing from Nearly Every Personalization Platform 

March 14, 2016

Here are TBG’s top 10 missing features from personalization systems—the features that would make these systems truly exceptional and give them the best chance of being adopted in more meaningful ways.

Sitecore

sun shining over a hospital Why Sitecore Really is the Best CMS for Large Healthcare Web Implementations 

March 14, 2016

Only rarely do we go out on a limb and give a “best” rating to a particular technology platform, but Sitecore, in the context of health system and hospital websites, seems to demand it.

Just For Fun

man's head surrounded by colorful rays TBG's Top 10 Influencers 

March 9, 2016

TBG's credo is "always thinking." Here, we list our top 10 influencers and inspirational gurus and why they inspire us.


Strategy

animated hand wearing ring with Sitecore logo Customer Engagement: Lessons from Video Games 

March 1, 2016

Like Web, the video game industry depends on customer engagement for its revenue, and an analysis of engagement in games leads Web developers and marketers to important insights.

Tools & Tips

face made of SVGs Decoding SVGs: Learning the Language 

February 23, 2016

Since the creation of well-made SVG files are a joint effort of the design and front-end teams, it is important for all involved to be knowledgeable on the basics of manipulating SVGs.