business-to-consumer

What makes a great consumer experience? A combination of flawless usability with exciting richness. These are two dimensions where the bar—and the technical possibilities—are only rising. Working largely in mobile first, fully Responsive Web Design, TBG combines strategies that involve user-centered design, superb aesthetics, compelling content, HTML 5, content personalization, tight back-end integrations and many other techniques for our leading B2C sites. Focused on the bottom line, we balance multiple considerations and use cases to produce sites that, at the end of the day, convert, transact, and retain—for the most demanding national brands.

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Valspar

Leading Fortune 500 Company Stays Ahead of the Curve

Interactive Color Picker

Interactive Color Picker

Integrating against Valspar’s formidable color database, TBG implemented a fully Responsive color picker experience on the site, including the ability for users to filter lines of color and to save or email digital “chips” of specific colors on their phone.  Colors are updated automatically as new ones become available and the experience makes the best use of the phone/tablet surface for color browsing. 

Valspar
Paint Calculator

Paint Calculator

Users can quickly calculate how much paint they need through a handy calculator that allows them to enter multiple surfaces, generate a detailed estimate, and, ultimately, email the estimate to themselves through the site. Designed for quick reference at home or in the store, the calculator provides great, fully Responsive usability. 

Valspar
Rich Content & Features

Rich Content & Features

The Valspar Mobile site isn’t just about immediate gratification for planners and in-store buyers through its interactive tools—it is also a solid source of information on the products themselves.

The site features a wide range of content and capabilities, including how-to videos, find-a-retailer (using smartphone location), product ratings, spec sheets, and more. Without cluttering the tiny smartphone form factor, the site delivers a deep retail user experience online.

Valspar
Speed of Delivery

Speed of Delivery

In the competitive world of retail, time to market is a crucial factor. For the Valspar Mobile site project, TBG used a modified agile process to go from conception to execution rapidly. TBG delivered incredible speed of delivery for a mission-critical, consumer-focused Web property. 

Valspar

TBG & Valspar

Valspar is an international, market leading paint and coatings company—best known for its excellent consumer brand, but also as the source of coatings for many soda cans and other industrial applications. Valspar chose to work in collaboration with digital agencies TBG and DraftFCB to produce a Responsive Mobile site for its consumer and pro paint lines, and the results were significant.

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The Shelter Group

Multi-site Strategy & Web Services for a Leading Developer of Senior Living Communities

Shelter Group screenshot

Shelter is a longstanding client of TBG; we have developed multiple generations of sites for their various brands, taking advantage of new designs and technologies over time. 

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Stanley Black & Decker

A Platform for Multi-Channel Digital Strategy

B&D Platinum screenshot

Stanley Black & Decker chose TBG as its partner to make the transition to greater economy, control, and capability by adopting a new enterprise WCM platform based on TBG’s longstanding leadership in WCM consulting. Working through a highly detailed, structured process, the goal was to create a best-of-breed platform that could sustain the organization’s Web operations for years to come.

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More Representative Past Clients
  • Blue Cross Blue Shield
  • Calvert Mutual Funds
  • Little Me
  • Mannington Floors
  • Maryland China Company
  • Maryland SportsCare & Rehabilitation
  • Mercantile Bank
  • Service Photo Supply
  • Sofi's Crepes
  • Sports Authority
  • STX
  • The 19th Century Rare Book & Photograph Shop
  • The Athletes Foot
  • Today Media Custom Communication