Berndt Group and Arts Every Day Partner on Web Site that Connects Baltimore Students with Arts
www.artseveryday.com Web Site Launches
November 11, 2008
BALTIMORE, MD—The Berndt Group, a Baltimore, MD-based full service interactive agency, and Arts Every Day are excited to announce the launch of a new web site in conjunction with a new program that connects Baltimore students with arts. The site launched on November 10, 2008.
Working with The Berndt Group in partnership, Arts Every Day launched its new programs' directory and web site, designed by The Berndt Group, that allows Baltimore City educators to identify artists and cultural organizations that can supplement classroom education and provide cultural experiences.
Arts Every Day is leading a collaborative effort to build relationships between the arts community and Baltimore City schools and parents. Through its comprehensive database, the nonprofit is the first organization in the region to provide parents and educators with easy access to arts and cultural offerings geared toward children in the Baltimore area. Arts Every Day also provides the arts and cultural education community with information to ensure that their programming supports school curriculum. As a result, teaching and learning through the arts better supports academic achievement.
"Arts education is a crucial, but too often overlooked, part of a child’s education," said Arts Every Day Executive Director Joan Weber. "Arts Every Day makes it easy for teachers to embrace the arts community and all the resources it provides to enrich classroom lessons with engaging, creative arts programming."
Arts Every Day was created to support the arts as a valuable educational tool by encouraging arts integration in schools and by being an advocate for arts teachers. By providing information about how educational goals can be achieved with complementary arts activities, the organization bridges the gap between the education and arts communities in Baltimore.
Said Joan Weber, "When educators make arts a companion to traditional academics, students engage multiple skills and abilities. Arts integration also accommodates different styles of learners, providing an interactive component to accompany and provide context for classroom instruction. The arts transform the learning environment, making schools places for discovery."
Highlights of the new Arts Every Day web site include:
- Through the new web site, www.artseveryday.org, educators can access a comprehensive database of arts-related activities, cultural organizations, programs, and artists that provide arts and cultural education and experiences for young people.
- Classroom teachers and school administrators can also find easy-to-follow guides for how to integrate arts activities in the classroom.
- The Arts Every Day web site is a comprehensive resource for parents seeking regional arts and cultural activities for their children. The organization’s database contains hundreds of events and programs from dozens of institutions.
- It also incorporates the Greater Baltimore Cultural Alliance’s Fun Guide, where parents can sign up for half price ticket offers.
- The site runs on the Ektron CMS.
The Berndt Group also worked through a branding process with
Arts Every Day, and developed the organization's branding.
President and CEO, John Berndt, commented, "What Arts Every
Day is doing as a program is outstanding, and we were pleased
to be able to provide branding and web design and development
services to this vital organization. We partnered with Arts
Every Day on this project, and produced a site that is an example
of best practices for nonprofit web sites, from branding, through
usability, to a tightly integrated CMS implementation. We think
the site will be a great community resource and we look forward
to continuing to work with Arts Every Day to ensure that the
site is the best resource it can be."
To learn more about Arts Every Day and to locate community arts programming, visit www.artseveryday.org.
About The Berndt Group
The Berndt Group has been a leading Web design, development and brand communications firm since 1991. The firm provides an integrated set of creative services, including strategic consulting, brand and application development, software implementation, web site design, and internet marketing. Based in Baltimore, MD, the firm services a diverse international and regional base of over fifty active clients, including: The National Aquarium, Johns Hopkins Institutions, SafeNet, Inc., Raytheon, U.S. Immigration, The Federal Aviation Administration, The U.S. Forest Service, The Abell Foundation, and many others. For more information, visit www.berndtgroup.net.
About ARTS EVERY DAY
Arts Every Day is a nonprofit organization that strengthens learning by making arts education and cultural experiences an integral part of the education of all Baltimore City School students, with an emphasis on middle grades, through the facilitation of collaborations among the arts, educational, cultural, and leadership communities. Arts Every Day is supported by the Ford Foundation, the City of Baltimore, Baltimore City Public Schools, and individual donations. To learn more about Arts Every Day visit www.artseveryday.org or call (410) 685-1172.
Media Contact
Inquiries? Please contact:
Michelle Géczy
Vice President
phone: 410.889.5854 x 12
email: michelle.geczy@berndtgroup.net
